How are news reporters selected

How do I become a news anchor?

also known as a news presenter, ZIB spokesperson, daily newsreader

Are you interested in day-to-day events, have a wide range of general knowledge and can follow most topics in terms of content, from domestic political analyzes to football championships? Are you an extrovert and do you like to be the center of attention? While your classmates were afraid of presentations, were they one of the highlights of everyday school life for you? Then maybe you should aim to become a newscaster. As a newscaster, you work for a television or radio station and present the latest news to viewers or listeners. For many broadcasters you are not only a news anchor, but also moderate other programs such as discussion groups, or research, write and design your own contributions. Either way, you'll be proofreading your co-workers' contributions in advance and tweaking them a little so you can speak them well. After the broadcast there is a broadcast review, where you receive feedback from your colleagues about your moderation.

Characteristics

Required degrees


Qualification based on experience and skills

Recommended training


Journalism & Media Management, Journalism & New Media, Communication Management, Communication Design, Political Science

Further training


Rhetoric, communication, personal branding

Important school subjects


German, history, geography

Starting salary as a newscaster


€ 2.000 – 2.800

Working as a newscaster

Important skills as a news anchor

As a newscaster you have to know a lot, because you present news in the areas of domestic and foreign policy, business, chronicle, culture, sport, and sometimes articles on lifestyle, entertainment or science. You always have to appear credible and serious. In any case, it is an advantage if you yourself have an idea of ​​what you are talking about and not just read the texts and stories of others. You should also have a pleasant voice and, if you want to work on television, display a neat and neat demeanor. You have to be able to speak professionally and present in Standard German without a hint of dialect. However, you will learn that in a special language training course, which is usually financed by your employer. The ability to react spontaneously to situations is also important - sometimes additional information comes in during a program that you have to present spontaneously, or a technical problem arises, or you have to correct a mistake. The job is not really for the shy. Many moderators also research their own stories and are journalists at the same time. Above all, you need to be curious and sociable for this activity. In addition, you need an excellent feeling for language and good language skills both orally and in writing for the job.

Important hard skills

Language skills

Important soft skills

Linguistic skillsRhetorical skillsStress resistanceMultitaskingContacts

How do I become a news anchor?

In principle, there is no predetermined educational path for news anchors. You can study journalism, communication science, law or political science, or something completely different or nothing at all. After graduation, you may or may not attend a journalism school. You will not become a news anchor straight away after completing your training, but must have worked as an editor for a number of years beforehand. In any case, what you have to do is a speech training, but that is where the broadcaster you work for will send you if you are to become a newscaster.

Advanced training and specializations

If you would like to continue your education as a news anchor, you can always do additional training in the areas of voice training and speaking technique. This way you will become even better at speaking and appear even more convincing to your audience. For this purpose, seminars in the field of presentation technology can also be helpful, where you also learn to use your body language correctly. In addition, areas such as social media marketing and personal branding can be helpful if you want to learn to sell yourself as your own brand independently of your broadcaster and thus promote your career.

Future prospects as a newscaster

The media industry is notoriously tough for young professionals. Often you have to do several unpaid or very badly paid internships before you can work as a freelancer in an editorial office. If you can prove yourself, sooner or later you will be hired and then you will have to work your way up to becoming a newscaster. But once you're ready, your potential salary as a newscaster or moderator is quite high or there is quite a bit of room for improvement. If you are known to your audience and your show wouldn't be the same without you, that's a compelling argument for asking good money for your work. The job of the newscaster in general may change quite a lot over the next few years. TV and radio are losing more and more viewers to podcasts and YouTube. In the future, these less traditional channels may also deliver news, so news anchors may be needed here too.